Importing goods from China and selling them in the U.S. or abroad has been an attractive product sourcing option for retailers, from the small business model to the titans such as Wal-Mart. The relatively cheap labor and production charges in China can result in a much larger profit margin than what a retailer might get if he sourced his products in the U.S. (wholesale and also directly from the manufacturer).

However, merchants must understand that the lower the production costs of your products, the more your risks. This goes along with the old saying "you obtain what you pay for." Chinese manufacturers are recognized to settle for rock-bottom prices for their products and services, but what they won't tell you is that quality will have to be compromised, in the form of inferior quality of raw materials and/or level of craftsmanship. There is a trade-off between reducing your prices anyway, and the overall risks you are taking. Discovering the right medium is the most basic challenge in the import export business.

Maybe you've been aware of good and bad things about the import export business, like being able to obtain items produced at 1/10th the price as in the U.S.; high quality products like handbags that can easily be marked up to 500% in the U.S.; and top notch producers with quality control similar to U.S. factories; and also evaporating containers, stolen intellectual property, defective products. The adverse incidents can be avoided completely by carrying out your research: mentoring under a skilled importer; consuming books and trade publications on the subject; taking classes in your local community university; and talking to an import export consultant that has experience on how to import goods from China.

The main advantages of outsourcing your goods to China are making costs are much lower as compared to in the USA; Chinese manufacturers are generally very creative and adaptive; and if you're successful, you can ultimately own your own factory, offering you the cheapest production costs possible.

The primary challenges of getting your goods sourced in China are that culture, language and business practices are quite different from those in the U.S. and so are not simple to understand and implement; in order to attain the price point you wish,

You might be required to order a higher quantity of products than you would from a US dealer; not to mention, importing as well as any other new venture, needs a solid, well thought out business plan.

Your final decision on whether or not to source your products in China has to take into account these four points: (1) The actual charges of importing your products ; (2) A precise monthly sales projection; (3) Cash Flow projections; and (4) Profit

Margin Assessment; and (5) if your business can manage the time lags involved in importing, since you may get out of stock for a few items that your clients demand.

If you calculate that the overall savings realized if you import goods from china are 35-45%, then it is worth going for it. If you are not obtaining more than 30% savings in comparison to your current costs, first get back to your current provider(s) or supplier(s) and see if you can negotiate a better offer. It will save you time, energy and money. You can always reconsider importing later. Important thing: if you determine that the savings from outsourcing your goods to China certainly justifies the costs, the truth is that if you do not practice it, your competition will (or is already doing it) and will eventually dominate your market. Generally, the overall savings are worth deciding on it. If you find this to be the case, make importing from China a premier goal.

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